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Little Mee Children's Clothing 

Store

We were asked to design the concept and oversee the rollout of stores and retail corners for one of China's top fashion designers for children. The brand is all about imagination and creative play - we decided that the retail presence whether small or big should also convey that impression of playfulness. 

We developed a colour palette and a few basic furniture styles that could then be combined in different ways depending on the available space. The rest of the retail environment is made up of a few different VM setups that can also be configured as needed. 

The result is thus always different from store to store while a strong identity due to the furniture is the common thread throughout. 

WHAT

Retail & VM concept + rollout across multiple points

SIZE

300 - 550 sqft

WHEN

Rollout in 2015 & 2016

One Hour Kids Club